ADOTAS, founded in 2003, is a premier news publication focused on the Internet advertising and media industry. ADOTAS features a twice-daily email newsletter and web site and is proud to reach well over 100,000 advertising professionals monthly.
Our emphasis is on providing the best news and information on media buying, planning, selling, technology and activities of the digital media business to the interactive advertising community. We are proud to have over 100 contributing writers, including the foremost experts in the field.
ADOTAS has built on a tradition of excellence to become the most trusted source of information among leaders in the online marketplace. Professionals read, comment and learn from our publication each day.
Spotlight
Streaming: A Paradigm Shift
Q: It was recently reported that Netflix subscriptions have surpassed cable subscriptions. What does this mean for advertisers? How ... more...
Latest News
- Forensiq Next-Gen Fraud Detection Throws Flag on Sports Bot Biz October 23rd 2017 Ad Fraud Prevention Innovator Exposes Sports Bot Using Latest Machine ...more »
- PushSpring Teams Up with Pinsight to Expand Audience Targeting Data October 20th 2017 New Data Offering Includes Carrier-Level Demo, Interest & Intent Data. PushSpring, ...more »
- How Travel Marketing & Technology are Growing Together October 19th 2017 Since the beginning of modern science fiction, Western culture has ...more »
- Industry Panel Highlights Growing Role of Native & Programmatic Advertising to Aid Targeting & Brand Safety October 18th 2017 Ecosystem representatives see advanced data analysis tools, more in-feed inventory ...more »
- Digital Twins & IoT Are the Real Enablers of Smart Products & Smart Services October 17th 2017 A Digital Twin stands for a virtual copy of a ...more »
- The Big Picture: Online Retail Holiday Traffic October 16th 2017 Hitwise has produced Hourly Peak Week Trends: What to Look ...more »
- Immersive Web Trailblazer, Vizor, Announces Official Launch of New WebVR Editor, Vizor 360 October 13th 2017 Off the heels of Oculus Connect 4, Vizor, a WebVR ...more »
Features
- How Travel Marketing & Technology are Growing Together October 19th 2017
- Digital Twins & IoT Are the Real Enablers of Smart Products & Smart Services October 17th 2017
- An Adotas Special Feature–Branding A Disease Nobody Has Ever Heard of: Can You Help? October 12th 2017
- The Impact of Interactive Video Ads Across Tablets, Desktop and Mobile October 12th 2017
- Social Advertising: Making creative work across all platforms October 10th 2017
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What will be the most important vertical in online advertising in 2016?
- Mobile (53%, 284 Votes)
- Programmatic (26%, 137 Votes)
- Video (21%, 112 Votes)
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