The Adotas Video section focuses on the news and happenings of the online video advertising marketplace, from pre-roll and in-stream to branded content and innovative formats. Adotas is proud to provide complete coverage of the online video advertising marketplace so you can remain informed and competitive.

Sizmek Presents Ads Of The Week: January 19th – January 23rd

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January 23rd 2015 | Sizmek

This week’s ads are mobile in more ways than one – featuring campaigns from around the world and showcasing an array of mobile ad formats and concepts. Turkish Airlines takes us globetrotting with celebrity athletes, BMW shows off its latest mobile innovation, Vodafone promotes the power of mobile advertising, and ... more...

BrightRoll Insights Introduces Advanced Research and Reporting for Programmatic Video

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January 20th 2015 | Press Release

Today, BrightRoll announced global availability of advanced research and reporting through BrightRoll insights, which shows advertisers the full impact of their video advertising campaigns. Available via the company’s programmatic buying console, BrightRoll insights offers a rich view of campaign results in a fully customizable dashboard that highlights performance, audience composition, ... more...

Sizmek Presents Ads Of The Week: January 12th – January 16th

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January 16th 2015 | Sizmek

An array of perfect pairings ties together our delightfully creative ad picks this week. Whether consumers are looking for that perfect ring, the ideal automobile or a uniquely customized new year’s resolution, these ads create engaging experiences and positive associations for these four global brands. Country: North America Advertiser: Tiffany & ... more...

Sizmek Presents Ads Of The Week: January 5th – January 9th

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January 9th 2015 | Sizmek

Now that the gift-giving season is over, these ads invite us to give ourselves a treat for a change. Escape into a fairy-tale fantasy at the theatre, fly to a getaway destination, get your skin into springtime shape or gift yourself with something truly indulgent, this week’s featured ads are ... more...

Sizmek Presents Ads of the Week: December 15th – December 19th

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December 19th 2014 | Sizmek

We’ve assembled a few enticing seasonal treats in this week’s ad selections! Whether your perfect holiday celebration entails sparkling gifts, glam soirees or glacial adventures, our ads of the week will make your season bright. Happy holidays! Country: Canada Advertiser: American Express Media Agency: Ogilvy Publisher: MSN Canada Built Using: Sizmek Workshop Link to Ad: Click ... more...

More Companies Take Control of Programmatic Advertising In House

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December 17th 2014 | Adotas

AdAge is reporting that programmatic advertising is getting another big shake up–and nothing makes that clearer than Hewlett-Packard’s (HP) RFI that states it’s going to take more control of its programmatic buying. AdAge obtained the RFI that opened the window on the internal thinking at HP. HP hopes to find a “service ... more...

Sizmek Presents Ads of the Week: December 8th – December 12th

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December 12th 2014 | Sizmek

To help you shake the winter blahs, we hunted down the edgiest, funkiest and freshest ad formats and concepts for this week’s picks. BMW breaks out the Bubble, NYTimes transports us to exotic travel destinations for 36 hours, McDonald’s debuts Wasabi Boy, and as for what’s coming to a theatre ... more...

Meredith Video Studios Partners With Women Of The Vine for New Branded Content

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December 9th 2014 | Adotas

Meredith Video Studios,producer the Emmy Award-nominated nationally syndicated daily women’s lifestyle television program The Better Show, announced today that it will be partnering with Women of the Vine, an alliance of leading women vintners worldwide, to create a series of special branded entertainment segments focused on enjoying and sharing wine ... more...

Sizmek Presents Ads of the Week: December 1st – December 5th

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December 5th 2014 | Sizmek

There’s something for everyone in our selection of impressive ads this week! There’s a frolic with Paddington Bear for the little ones, a selfie contest for the social set, a smart toothbrush for the health-nut who has everything, and some luxurious German engineering to cure any mid-life crisis. Enjoy! Country: Canada Advertiser: ... more...

Sizmek Presents Ads of the Week: November 17th – November 21st

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November 21st 2014 | Sizmek

A new movie from DreamWorks, a new game from Ubisoft, and new tasty breads from McDonald’s – our ads of the week showcase of how big brands get the small details right. Check out how smart synchronization in these ads brings together animated components in clever and engaging ways. Country: France Advertiser: ... more...

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